Why you should perform a speed test to your websites, especially eCommerce website?
One of the main challenges for any organizations that owns a site or multiple sites is “Page Load Time.”, today we will explain why you should test your website speed and how to test.
According to surveys done by Akamai, nearly 50% of web users expect a site to load in 2 seconds or less, and they tend to abandon a site that isn’t loaded within 3 seconds. 79% of web users who have trouble with web site performance say they won’t return to the site to buy again. Make sure your website load fast is important. Google has incorporated site speed in search rankings, too. If you want your sites to rank higher than now, you should improve your website loading speed.
This means you’re not just losing conversions from visitors currently on your site, but that loss is magnified to their friends and colleagues as well. The end result – lots of potential sales down the drain because of a few seconds difference.
How to test your websites loading speed?
Use above Google official speed testing function, it will give you a very detail report and optimizations that you need to do to your site.